merchandising techniques
1-10 of 233 jobs (0.214 seconds)Online Merchandising Manager
LONDON
Sales Job Description Online Marketing has been identified as the key growth driver for Carphone Ecommerce in F707/08. Currently half of all sales delivered through the
Contract: Industry sectors:Sales Job Description Online Marketing has been identified as the key growth driver for Carphone Ecommerce in F707/08. Currently half of all sales delivered through thewww.carphonewarehouse.comWebsite and the Esales Team are influenced by online marketing and this is expected to increase in FY07/08. Reporting to the Senior Online Marketing Manager, the Online Merchandising Manager will be instrumental in driving growth through the Website and the Esales Team. Responsible for improving site conversion they will deliver incremental sales through focus on the presentation, style and design of the website. By coordinating the activity to promote and advertise the right products and special offers at the right time through online marketing and on the website, they will also be repsonsible for delivering incremental traffic to the site. The Online Merchandising Manger will work to improve the way that the Commercial, Online Marketing and Web Team work together to ultimately improve the conversion rate from research to sale by delivering a more cohesive shopping experience. To achieve these objectives the Online Merchandising Manager will focus on four different activities; merchandise planning, site display and presentation, understanding customer shopping routes and merchandising KPI tracking. Merchandise planning will be to bring the Commercial, Marketing and Web Teams together to agree and implement on a monthly Merchandise Plan & Calendar to drive incremental traffic to the site by agreeing on a plan to promote specific offers and products through online marketing and on the site. Focusing on site display and presentation the online Merchandising manager will work to improve site conversion by improving the way in which products are presented and promoted to customer when they reach the site. By looking at customer shopping routes through the site and understanding merchandising analytics the Online Merchandising Manger will focus on the way that customers move through the site and where the highest drop out rates are experienced. Specifically, the will improve the overall site conversion rate by measuring traffic (whether paid for or non paid for) impressions, clicks, shopping basket placements and sales and then understanding where a sub optimal customer experience is driving up the drop out rate. By creating a clear promotional strategy in the Merchandise Plan & Calendar and improving site display and presentation they will seek to address these problems and decrease the drop out rate and ultimately improve the conversion rate. Requirements Experience of working in an Online Merchandising function. The Individual This is a pivotal role in a changing team. As such the ideal candidate will need to display the following qualities: - Questioning mind with sharp business acumen. - Strong commercial and business awareness. - Experienced in web design, online merchandising techniques. - Some experience on online marketing is also required. - Diplomatic and thoughtful communicator with the ability to influence and persuade. - Excellent organizational and communication skills. - High degree of initiative and a team player - Capable of working independently and as part of a team - Degree level qualification preferred but suitable experience considered More details from recruiter's websiteMore jobs from this recruiterSend to a friendSave this jobPrint this page©2008 fish4 trading ltd. All rights reserved.Site helpUser termsPrivacy policyWork at fish4About fish4Contact fish4Media centre
2 weeks, 1 day ago in fish4 Save
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Retail - Merchandising Planner
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Salary: £50000 - £65000 per annum + Bens
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22/01/2008 in TipTopJob.com Save
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Salary: £22,000
This is an exciting opportunity to join the merchandising / supply chain team of this fast moving and expanding multi-product retailer. You will be involved in crucial commercial decisions relating to your product category. Your other main responsibilities will include: • To manage stock for agreed suppliers using effective stock planning techniques, and ensuring daily reviews of all relevant KPI's. • To ensure that availability targets are met, whilst ensuring that stockholding is in line with...
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6 days, 8 hours ago in LocalJobSearch Save
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